KID HEROES CAMPAIGN
Helping children feel like heroes during one of the hardest moments of their lives.
The goal was simple: create an experience that felt a little less intimidating for children and their families. Through playful characters, environmental graphics, and storytelling, the hospital became a place that felt a little more welcoming.
From environmental graphics and large-scale installations to photography and supporting campaign assets, every touchpoint was designed to reinforce the same goal: helping children feel a little more confident, comfortable, and empowered throughout their journey.
Role on Project:
Art Direction
Campaign Design
Brand Identity
Photography Direction
Print & Digital Design